AR and VR sales demos for generator manufacturers

The challenge in this industry

Generators are large, heavy machines, and the engine and internal parts that buyers care about are hidden inside. Your sales team cannot bring a generator to every client meeting, and a brochure does not show how it will look on site or how it works.

When there is no physical product in the room, each salesperson tends to explain it in their own way, so buyers get a different demo depending on who they meet.

How we help

We give generator manufacturers four ways to show their products without a physical unit: AR that brings the machine into the client's actual space, VR presentations, product demos with a 3D printed miniature, and a standardised sales demo app.

Bring the machine into the client's actual space

With augmented reality on a tablet or phone, a life-size generator appears in the client's own space. The same model also works as an interactive tabletop experience.

AR and VR sales demos for generator manufacturers

What your client experiences:

A life-size machine in their actual space, so they see exactly how it looks on site
A 360° walkthrough: they walk around the virtual machine naturally
A working animation of the machine as it functions
Feature callouts that show the key selling points on screen during the demo
An optional guided voiceover that explains the machine's features

Product demos without a physical product

In virtual reality, the client stands next to a life-size generator in a fully immersive environment, with complete presence and scale.

Person wearing a VR headset and holding a controller, interacting with a holographic 3D model of a CAT generator engine projected on a table.

Natural walkthrough: move around the machine, look up and look inside
Explore the internal structure and how the machine works
Watch the machine's working cycle in detail
Cast the headset to a large TV, so your sales team sees exactly what the client sees

A standardised sales demo app

A digital machine demo tool for tablets and desktops gives every salesperson the same demo. With it, your sales team can:

Select any model from the product catalogue
Rotate it in 3D and show it from every angle
Show exploded views that break down the assembly
Highlight key USPs, specs and features
Play a working animation to demonstrate operation
Explore internal components to explain the engineering
Show configurations, variants and options
Display use cases and application scenarios

How we help

Projects and solutions for generator manufacturers

Solutions that fit

Product visualisation in AR

Scan a QR code or marker with a phone or tablet and your product appears in the real room at actual size. Your sales team carries the full product range in their pocket, at the booth, in the dealer showroom or at the customer's plant.

1:1 scale products placed on the floor or table
Feature hotspots, animations and spec sheets
Works on any modern phone or tablet

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Machine visualisation in VR and mixed reality

Let buyers walk around your machine at full size inside a VR headset, open it up and watch it run. With mixed reality (Meta Quest 3, Apple Vision Pro, HoloLens) the machine appears in the real room. No need to ship a demonstrator or fly the customer to your plant.

Full-scale presses, bending machines, assembly lines and plants
Exploded views and cut-aways of internal parts
Runs at exhibitions, in sales meetings and at the customer's site

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3D product configurators

A touch-screen or tablet app where buyers choose the model, options and add-ons, watch key parts animate, and leave their details in the same app. Your booth becomes a lead-capture point, and your sales team gets a tool they can use after the show.

Choose variants, options and configurations in real time
Animations of key parts and how the machine works
Lead form built in, with data you own
Runs on touch screens, tablets, web and LED walls

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FAQ

Frequently asked questions

How can generator manufacturers demonstrate a generator without bringing a unit?

Generator manufacturers can use four Metaverse911 options to show products without a physical unit: AR that places a life-size generator in the client's own space, VR presentations, product demos with a 3D printed miniature, and a standardised sales demo app for tablets and desktops.

How does AR show a life-size generator in the client's own space?

With augmented reality on a tablet or phone, a life-size generator appears in the client's own space, so they see exactly how it looks on site. Clients can walk around it in a 360 degree walkthrough, watch a working animation, see feature callouts on screen and hear an optional guided voiceover. The model also works as a tabletop experience.

What can buyers see inside a generator in a VR demo?

In a VR generator demo, the client stands next to a life-size generator in a fully immersive environment. They can walk around it, look up and look inside, explore the internal structure and how the machine works, and watch its working cycle in detail. The headset can be cast to a large TV so the sales team sees the same view.

What does the standardised generator sales demo app do?

The standardised sales demo app gives every generator salesperson the same demo on tablets and desktops. The team can select any catalogue model, rotate it in 3D, show exploded views, highlight USPs and specs, play working animations, explore internal components, and show configurations, variants, options and application scenarios.

Why do generator manufacturers need a standard digital sales demo?

Generators are large and heavy, and the engine and internal parts buyers care about are hidden inside. When there is no physical product in the room, each salesperson explains it differently, so buyers get a different demo depending on who they meet. A standard digital demo app gives every client the same, consistent presentation.

Pharma manufacturers use our AR, VR and 3D sales demo apps to show life-size equipment, models and options in the client's space, plus 360 virtual tours.

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