How we help chemical, oil and energy companies
The challenge in this industry
Chemicals, lubricants and energy products are hard to show. There is often no machine to put on the stand, and the real story sits in R&D, manufacturing and the projects the products go into. At large trade fairs, a booth has to make that story visible to people walking past.

Inside the plant, teams have to know what to do in a fire, a chemical spill or when working at height. Those are situations nobody can safely practise for real.
How we help
For exhibitions, we create anamorphic 3D content for L-shaped and curved LED walls and holographic displays that turn a company's story into something visitors stop to watch. For plants, we build VR safety training where teams can practise hazards without danger, with records for compliance and audits.
Projects
PI Industries at Chemspec Europe 2025
Chemspec Europe 2025, held at Koelnmesse in Cologne, is a leading gathering for fine and speciality chemicals. We designed and delivered an L-shaped anamorphic display for PI Industries that told 80 years of its story: its legacy, R&D capabilities, global partnerships, sustainability focus and manufacturing plans.
Solutions used: anamorphic LED. Read the case study.
Novopor at Chemspec Europe 2025
At the same show, we built a custom L-shaped anamorphic LED wall for Novopor. It turned complex chemical innovation into a visual story that drew visitors to the booth and supported business conversations.
Solutions used: anamorphic LED. Read the case study.
Gulf Oil at EXCON 2025
EXCON 2025 is South Asia's largest construction equipment exhibition. For Gulf Oil Lubricants India we created an L-shape anamorphic 3D display showing India's landmark infrastructure projects, Gulf Oil's automotive and industrial lubricants and its R&D work.
Solutions used: anamorphic LED. Read the case study.
Solutions that fit
Anamorphic 4D content for LED walls
Anamorphic content makes your product look like it is coming out of the screen. On a corner (L-shape) or curved LED wall, visitors see a 3D illusion without glasses. It is the fastest way to get people to stop at your booth and film it on their phones.
- Flat, L-shape (90°), inward L and curved LED wall formats
- Built from your CAD files, product photos and brand story
- Typical film length 30–90 seconds, looped for the show
- Content sized to the exact LED wall at your venue
VR safety training
Practise what to do in a fire, a chemical spill, working at height or around moving machinery, without any real danger. VR makes safety training memorable, and it can be repeated until the right response is automatic.
- Fire safety, PPE, lockout/tagout, working at height, forklift safety
- Realistic hazard spotting in your own plant layout
- Pass/fail records for compliance and audits
Holographic displays and HoloCube
Holographic displays show a 3D product floating in mid-air. HoloCube is a cube-shaped display that lets visitors walk around your product and see it from every side. Both work well when booth space is small and the product is too big or too valuable to bring.
- 360-degree product view as a floating 3D hologram
- HoloFan holographic walls for larger booths and lobbies
- Can be combined with touch screens and games
Frequently asked questions
How does Metaverse911 help chemical, oil and energy companies?
Metaverse911 helps chemical, oil and energy companies in two ways. For exhibitions, it creates anamorphic 3D content for L-shaped and curved LED walls and holographic displays that turn a company's story into something visitors stop to watch. For plants, it builds VR safety training where teams practise hazards without danger, with records for compliance and audits.
What did Metaverse911 build for PI Industries at Chemspec Europe 2025?
At Chemspec Europe 2025 at Koelnmesse in Cologne, Metaverse911 designed and delivered an L-shaped anamorphic display for PI Industries. It told 80 years of the company's story, covering its legacy, R&D capabilities, global partnerships, sustainability focus and manufacturing plans. Chemspec Europe is a leading gathering for fine and speciality chemicals.
What anamorphic content did Metaverse911 create for Gulf Oil at EXCON 2025?
For Gulf Oil Lubricants India at EXCON 2025, South Asia's largest construction equipment exhibition, Metaverse911 created an L-shape anamorphic 3D display. It showed India's landmark infrastructure projects, Gulf Oil's automotive and industrial lubricants and its R&D work. The content turned the company's story into something visitors stopped to watch at the booth.
How can chemical companies show products at a trade fair when there is no machine to display?
Chemical, lubricant and energy products are hard to show because there is often no machine for the stand and the story sits in R&D, manufacturing and projects. Anamorphic 3D content on L-shaped or curved LED walls makes that story visible, as Metaverse911 did for Novopor and PI Industries at Chemspec Europe 2025.
What VR safety training modules suit chemical and energy plants?
VR safety training for chemical and energy plants covers fire safety, PPE, lockout/tagout, working at height and forklift safety, with realistic hazard spotting in your own plant layout. Teams can practise a fire or chemical spill without real danger, repeat it until the response is automatic, and get pass/fail records for compliance and audits.
Our work in chemicals, oil & energy

PI Industries
PI Industries tells 80 years of innovation on an L-shaped anamorphic display at Chemspec Europe 2025
Read the case study
Novopor
Novopor tells 30 years of speciality chemistry on an anamorphic LED wall at Chemspec Europe 2025
Read the case study
Gulf Oil
An L-shape anamorphic 3D display for Gulf Oil at EXCON 2025
Read the case studySolutions we use in this industry
Exhibition solution
Anamorphic 4D content for LED walls
Anamorphic 4D content for flat, L-shape and curved LED walls. 3D illusion films built from your CAD files that make visitors stop at your exhibition booth.
See the solution
Training solution
VR safety training
VR safety training for plants: fire, PPE, lockout/tagout, working at height and forklift modules with Learning, Training and Exam modes and pass/fail records.
See the solution
Exhibition solution
Holographic displays and HoloCube
HoloCube and HoloFan holographic displays show your product as a floating 3D hologram. Single fans or full holographic walls for compact booths and lobbies.
See the solutionFurther reading
Insight · Tablet AR
How a chemical producer uses AR tablets in explosion-proof zones
How a chemical producer put intrinsically safe AR tablets in ATEX zones, linked them to DCS and SAP, and cut time-to-information from 15 minutes to under one.
Read the article
Insight · Tablet AR
How a leading cement manufacturer uses digital tools to cut fuel use and emissions
How a leading Indian cement maker uses IoT and AI in its mines, waste co-processing and renewable power to save 190,000 litres of diesel a year and cut CO2.
Read the article
Insight · VR training
How a heavy industry conglomerate rolled out a 17-module VR safety library
How a heavy manufacturing conglomerate rolled out a 17-module VR safety library on standalone headsets in 18 languages and cut recordable incidents by 35%.
Read the article